What is the best email marketing for gyms and fitness studios?

Cherub Email is built for gym owners who don't have time to learn complex marketing tools. We suggest New Year campaigns, challenge promos, and member re-engagement emails, then draft everything for you. You just approve and send.

How much does email marketing cost for a gym?

Your first campaign is free. After that, Cherub uses outcome-based pricing: $5-50 per campaign based on 5% of tracked revenue. No monthly subscription fees—you only pay when you send, and only based on results.

Email Marketing for Gyms & Fitness Studios

You're training members,
not training on Mailchimp

New Year promotion? Summer challenge? Win back lapsed members? We'll suggest when to send and have an email ready. You just approve between classes.

Get Started → See how it works

First campaign free. Pay based on results. No subscription.

Sound familiar?

"January is our biggest month and I didn't send anything..."

Too busy running the New Year rush to market the New Year rush.

"We have members who haven't come in for months."

You know you should reach out. You just never do.

"We launched a new class and nobody showed up."

Because nobody knew about it except the people already there.

Made for Fitness

We know what matters for gyms and studios

We track the calendar and suggest campaigns when the timing is right.

New Year Promotions

The biggest signup month of the year. We'll help you capitalize before everyone else.

Summer Body Challenge

Spring is when people start thinking about summer. Perfect time to run a challenge.

Win Back Lapsed Members

Haven't seen someone in 90 days? We'll help you reach out with a friendly nudge.

New Class Announcements

Added spin? New yoga schedule? Tell your members so they actually show up.

Holiday Hours

Closed for the holidays? Changed hours? Let members know before they drive over.

Referral Campaigns

Your best members know other people who should be members. Ask them nicely.

Requires Square, Clover, or Mindbody

See real revenue from every campaign

Connect your Square, Clover, or Mindbody account and we'll track promo code redemptions. See exactly how much each campaign brought in — real dollars, not just opens. This is how we price, and why POS connection is required.

✓ Track promo code redemptions automatically

✓ See actual revenue per campaign

✓ Email and SMS campaign tracking

Square

Clover

Mindbody

Connect in 2 minutes. Required for revenue tracking.

Build Your List

QR code at the front desk

Put a QR code at check-in. Visitors scan, send a quick email, and they're on your list. Perfect for trials, day passes, and class drop-ins who might become members.

Your branded QR code, ready to print

Pricing

We only win when you win

Outcome-based pricing tied to what your campaigns actually earn.

$5 – $50

per campaign

Minimum $5

Revenue share 5%

Maximum $50

Example

New Year promo earns $800 → you pay $40

Email + SMS

$25 – $75

per campaign

Minimum $25

Revenue share 5%

Maximum $75

SMS Activation

One-time $49 to unlock. We handle carrier registration.

Get Started →

Requires Square, Clover, or Mindbody connection

Ready to stop thinking about marketing?

We'll remind you about New Year promos, write the email or text, and help you fill those January classes. You just say yes.